The Advertiser Studio
The Advertiser Studio is where you build, launch, and manage banner ad campaigns that run across the Xenopic network. Your creative shows on the profile banners of real creators in the reach bands you target — and you only run it where opted-in creators choose to display it.
You'll find the Studio at /advertise. It's a Premium-only feature: if you're on Free or Pro, you'll see an upgrade prompt instead of the campaign tools. See Plans & billing for what each tier includes.
Billing during the preview phase
Campaign budgets are reserved, not charged, while we're in the preview phase. Ads are billed by verified display time on real banners — never by clicks — and your budget is hard-capped, so a campaign can never overspend. When it runs out, the ad simply comes down.
What you can do here
The Studio gives you one place to run the whole campaign lifecycle:
- Create a new campaign from scratch or from a ready-made template.
- Design the creative in a live editor — backgrounds, headline, subtext, and a call-to-action.
- Launch a campaign (it goes into review first — more below).
- Pause and resume any live campaign with a single click.
- Edit a campaign's creative, targeting, daily rate, or budget at any time.
- Delete a campaign you no longer need.
- Track spend, status, and roughly how much runway each campaign has left.
Designing a creative
When you open the campaign editor, you design your ad with a live, server-rendered preview — what you see is exactly what shows on a creator's banner. Because the server renders it (not your browser), even ads that pull in an external image URL preview faithfully.
You can start fast with a one-click template (Bold, Sale, Launch, or Minimal) and then tweak the copy, or build from scratch. The pieces you control:
- Background — pick a curated gradient, or go transparent so the creator's own banner shows through behind your ad.
- Headline, optional subtext, and an optional call-to-action / URL.
- Text theme (light or dark) and alignment (left or center).
- An optional image URL, shown as an inset.
The ad fills a compact sponsored-banner slot, so short, punchy copy reads best.
Targeting and budget
You choose which reach bands to target — Micro, Small, Mid, Large, or Whale — so your ad lands on creators whose audience size fits your goals. For how bands are calculated, see How reach works.
You set two numbers: a daily rate (what a creator can earn per day for displaying your ad, scaled by their reach) and a total budget (the hard ceiling). A higher daily rate tends to attract more creators. Your budget lasts a number of creator-days and then the ad comes down automatically.
Your budget is the ceiling
A campaign can only ever spend up to the total budget you set. When it's exhausted, the ad comes down on every creator and the Studio flags it — your reach bands and creative are kept, so you can add budget and relaunch.
The review queue
Launching doesn't put your ad live instantly. Every new campaign is submitted for review and shows an In review status until a moderator approves it. Once approved, it goes live across your targeted bands.
A couple of things to know:
- Editing the creative of a live campaign sends it back to review automatically — so a fresh creative is always checked before it shows.
- A campaign you paused (and that was already approved) resumes straight back to active when you hit play — no re-review needed.
Reading campaign status
Each campaign card shows its current state at a glance:
| Status | What it means |
|---|---|
| Draft | Saved but not launched yet. |
| In review | Awaiting moderation; temporarily not showing. |
| Active | Live and showing on matching creators' banners. |
| Paused | You paused it; stops on all creators within a few minutes. |
| Budget spent | Out of budget — came down everywhere; add budget to relaunch. |
| Ended | Not showing on any creator. |
Cards also show how much of your budget is spent, your targeted bands, and an estimate of how many creator-days of runway remain — so a campaign stopping is never a surprise.
Next steps
- Create a campaign — a step-by-step walkthrough.
- How reach works — understand the bands you'll target.
- Is Xenopic safe? — read-only X access and what we never touch.